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After-work socialising worth £28.9 billion - the 5-7 pm goldmine
A new Heineken × CEBR report estimates that after-work socialising will inject nearly £29 billion into the UK economy in 2025. With workers seeking shorter, lower-ABV sessions and more informal venues, the 5-7 pm slot is prime territory for growth. For operators and brands, smart menu design, comfortable spaces and targeted promotions can transform early evenings into a major profit driver.

The Drink Edition
Oct 281 min read


Revolution Bars: What’s Really Going On Behind the Scenes
Revolution Bars faces major financial trouble as sales drop and costs rise - here’s what went wrong and lessons for operators.

The Drink Edition
Oct 265 min read
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